Register to build your agenda.
Beyond Renewals: The Account Management Strategy for Long-Term Retention
Tuesday, May 19, 2026 / 12:30 PM - 01:00 PM PDT
About the Session
A lack of customer value results in high customer churn and low retention. CSOs can't drive the growth they need with a leaky bucket. This foundational session will focus on getting account management basics right by addressing AM strategy — value realization, AM processes — actions to maximize retention, and AM measurement — comparative AM analytics.